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The Michigan Socialist | News | Michigan News

The myth of 'hippie capitalism'
Ann Arbor Borders workers launch unfair labor practice strike

By MATT ERARD
The Michigan Socialist

IF YOU'VE SEEN the film, The Big One, by Michael Moore, you probably remember the success of the Des Moines, Iowa, Borders workers as one of the film's highlights.

Moore appears at the local Borders to sign copies of his new book, Downsize This!, and is handed a note by an anonymous Borders employee. The note states that workers were forbidden from attending his book signing and asks him to meet them in a parking lot after dark.

When Moore arrives at the parking lot, the workers inform him of their turbulent efforts to unionize and by the film's end; the workers have formed their union.

The Des Moines Borders workers today, however, have neither union cards nor living wages.

Despite organizing drives at over 24 Borders locations, only the Ann Arbor, Mich., and Minneapolis, Minn., stores currently have unions.

The complaints and organizing drives by workers across the country make it strikingly clear that the lack of unionization within the retail goliath has nothing to do with satisfactory working conditions or compensation.

Instead it can be attributed to a practice which is as common as ever, but that we here so little about in modern times -- unionbusting.

Borders, Inc., has been in the practice of busting unions ever since they began to form in the mid-1990s.

On June 15, 1996, a bookseller at the Philadelphia, Penn., store named Miriam Fried was fired for insubordination after she tried to organize a union.

Fried had always received good reviews from management in the past and had never been disciplined or given warnings.

Since the firing of Fried, Borders' unionbusting tactics have ranged from traditional to unique.

Traditional tactics have included harassment, selective discipline of pro-union employees, and harsher working conditions.

Less traditional tactics have primarily involved a combination of intimidation with guilt-tripping, and portraying unionization as a personal attack upon management.

During a union drive in Seattle, Wash., the company's anti-union campaign involved visits from Borders President Tammy Heim, Director of Employee Relations Jim Lathrop, and former CEO Bob DiRomualdo.

Heim allegedly cried in every meeting, with assistant managers joining in, while Lathrop played the truculent role.

BORDERS' ANTI-UNION CAMPAIGN has consistently continued even after workers have successfully formed unions, including the continued intimidation of union organizers.

Unionized workers have also been met with frequent stalling by the company and refusals to bargain over economic issues.

Most revealing about the company's total unwillingness to negotiate in good faith was its decision to hire Jackson Lewis LLP as its law firm for labor negotiations.

Jackson Lewis is one of the many law firms that specialize in representing management exclusively in labor disputes, particularly in fields that are primarily occupied by women and minorities.

According to the AFL-CIO, Jackson Lewis is the second most active unionbusting law firm in the country.

The firm has over 20 offices in 11 states, more than 300 lawyers, and annual revenues of nearly $40 million.

To say that Jackson Lewis wrote the book on modern-day unionbusting is not a metaphor. The firm, founded in 1958, recently published the fourth edition of its book, Preventing Unionization through Preventative Employee Relations Programs.

"Be good parents," the firm told the audience at one of its notorious anti-unionization seminars that it holds for corporate executives.

"A three year-old sees a pretty, red stove top and she wants to touch it. And you have to tell her how it will sizzle her fingers and be terribly painful. The use of fear is just as appropriate with your employees as it is with the three year-old."

At the same seminar, the audience was told that it is perfectly alright not to tell the truth in labor disputes, and how unions should always be portrayed as third parties that want to come between employees and management.

On Nov. 8, after nearly a year of failed negotiations, workers at the Ann Arbor Borders launched an unfair labor practice strike.

The Ann Arbor workers, represented by United Food and Commercial Workers Local 876, began picketing at 8:30 a.m. and maintained the picket line everyday of the week since.

Strikers were regularly joined on the picket line by members of the Socialist Party of Michigan, Solidarity, and Industrial Workers of the World.

The Ann Arbor union was formed in December 2002, when workers voted 51-4 in favor of unionization.

Borders workers and supporters rally in Ann Arbor, Mich., November 7, 2003.

THROUGHOUT THE STRIKE, Borders relied on managers and workers being brought in from other locations to keep the store running.

According the union, however, sales at the Ann Arbor store dropped 75 percent.

On the first day of the strike, workers were met by a manager who came outside to tear up picket signs.

Despite management's illegal conduct outside the store, Borders called police on the picketers over 21 times during the first two days of the strike alone.

On the evening of Sunday, Nov. 16, the local Einstein's Bagels, located only a few blocks from Borders, was robbed at gunpoint while police were tied up at the picket line due to the management's frivolous complaints.

One month before the strike began, Borders settled an unfair labor practice charge by the National Labor Relations Board over unlawful conduct at the Ann Arbor store, including its usual tactics of instituting harsher working conditions, interrogating workers about the union drive, threatening employees with discipline if they discuss discipline with other employees and unlawfully firing a union supporter.

Nevertheless, the company continued its unionbusting activities as well as its refusals to negotiate a fair contract.

What was portrayed by Borders executives as an unscrupulous demand for compensation that exceeds basic retail standards was really nothing more than a demand for fair benefits and wages that are adjusted for inflation.

According to Ann Arbor workers, Borders had not changed its wages in over a decade.

Full time workers receive a starting salary of $6.50-7 an hour, and do not receive benefits for six months after beginning work.

The Ann Arbor living wage ordinance, which does not apply to private-sector workers, calculates that a minimum wage adjusted to the costs of living for workers with benefits in Ann Arbor is $8.50 an hour.

A look at the company's earnings quickly refutes any claim by Borders executives that even a significant wage increase could prevent the store from staying competitive.

Borders made over $125 million in profits last year. All top executives currently have over $1 million in unused stock options, while CEO Greg Josefowicz, who earns over $500 an hour, has over $6 million.

In addition, Borders Inc has only 81 million shares of stock outstanding, out of the 200 million shares that it is allowed to issue.

The union has called for a national boycott of all Borders stores, including its subsidiary, Waldenbooks, and affiliate Amazon.com.

The boycott was officially endorsed by over 2,000 individuals and organizations, including the SPMI.

TWO DAYS AFTER the strike began, Borders spokeswomen Anne Roman told the Michigan Daily that "we remain open to negotiating at any time and would love to resolve this quickly."

Nearly a month later, on Dec. 3, Borders gave workers the opportunity to put Roman's words to the test by scheduling negotiations.

During the session, a manager told the workers that they represented the worst store in the company, and that as a result, management could not understand their desire for higher pay and better benefits.

Workers were then given no opportunity to negotiate a concrete proposal other than compiling a list of prioritized items and handing it to management.

Borders indicated that it would present a proposal at the next bargaining session on Dec. 15, but cancelled the negotiations on the morning of due to vandalism at the store the night before, despite the union's denial of any involvement.

The union again met with the company on Dec. 23. Borders' attorney initially promised to stay as long as it took, but the company then employed its usual maneuver of walking out of the negotiations as soon as it was time to discuss wages.

According to the union, Borders stalled the entire day, promising to discuss wages later. When the time came, the attorney abruptly closed the session to leave in his chauffeured limousine.

On Dec. 31, the union's bargaining committee negotiated a contract and officially ended the strike and boycott.

Details of the new contract have not yet been disclosed to the public, but the committee has stated that the contract is satisfactory and will strongly recommend ratification at the meeting in early January.

The tentative victory of the Borders union is likely to be an example for the other 436 Borders stores nationwide, particularly the Minneapolis store, which is still in negotiations.

Despite the company's long unwillingness to bargain, the strike stayed strong all the way through, with 12-hour-long daily picketing in front of the Ann Arbor store, as well as marches to corporate headquarters and Josefowicz's home.

On several occasions, pickets, leafleting rallies and pro-union caroling expanded to other Borders locations in southeastern Michigan, including Detroit, Birmingham, and the Arborland Mall.

However, the company was equally committed to starving the union out for as long as possible.

Borders' attitude toward workers' rights was best stated in a letter by former Borders President Richard L. Flanagan: "While the concept [of a living wage] is romantically appealing, it ignores the practicalities and realities of our business environment."

Practicalities and realities, of course, are really just two abstract words for a much simpler one -- greed.

All articles are φ Copyleft 2003-2004, the Michigan Socialist
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